Privacy Policy and Cookies

This policy covers how we (fitandhappy) collect, use, disclose, transfer and store your data within fitandhappy and on our websites and databases.


Operate lawfully, transparently and fairly when collecting and processing your data
Hold your data securely;
Share only where you agree;
Use your data to tailor the information we provide you and improve our services;
Put you in control by allowing you to update, delete and access your data;

This privacy policy tells you:

The information we collect (personal or not)
Why we collect it
How long we store it
Our legal basis for processing your personal data
Who if anyone we disclose your personal data to
Your rights and how you can see, update or delete your personal data
About our digital services. This includes our website.
The services we use to communicate e.g. social media
How to contact us directly
To make it easy to understand what data we collect about you we have grouped this policy into how you interact with us




The Website may use third party analytics service providers such as Google Analytics to evaluate and provide us and/or third parties with information about the use of the website and viewing of content on the website.

Third party analytics service providers may themselves set and access their own cookies and track certain behavioural usage information regarding users of your computer using their own tracking technologies. Third party cookies and other tracking technologies are not controlled by us, even if they use our technology to store or collect data.

The Website may also include links to other third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow these third parties to collect or share data about you.


This Privacy Policy does not apply to the methods for collecting information used by third party websites or the use of the information that such third party websites collect. The relevant third party analytics service providers’ terms of use, privacy policy, permissions, notices and choices should be reviewed regarding their collection, storage and sharing practices. We make no representations regarding the policies or practices of third party analytics service providers.
We use website log files, cookies, digital analytics (Google) and heat mapping software, to gather information about how people use this site

We do not collect or store your personal information (e.g. your name or address) in our website analytics.  However, we can recognise that behaviours belong to a single person.  The information collected helps us investigate whether each website meets its users' needs as well as to evaluate how each website can be improved. We store information about what pages you visit, how long you are on the site, how you got here and what you clicked on.

Website log files collect your IP address, when you visited the site and the pages you visited. IP address is a numeric code assigned to a device based on your geographical location.  If for example you are in Edinburgh, your IP address will be the same as other users accessing the internet from Edinburgh.

Cookies are small text files which are delivered onto your computer by websites that you visit. Our use of cookies is integral to both the current visitor experience and how we shape and grow our web-based services in the future.
When enabled, heat mapping software will record mouse clicks, mouse movements, scrolling activity.  It logs that you entered text but not the information entered. This software uses Cookies.

fitandhappy appoint third parties to host, develop and deliver our website and database. The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. Such staff maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy. All information you provide to us is stored on our secure servers.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

We may receive data from third parties based outside the EU such as analytics and search information providers such as Google, advertising networks such as Facebook, and providers of technical, payment and delivery services, such as data brokers or aggregators.



When you buy one of these services, we will pre-request detailed personal information for health and safety purposes. We will ask for your name, date of birth, address, mobile number, day number, email address, emergency contact name, emergency contact phone number, emergency contact relationship to you and pre-existing medical conditions. These details are shared with our relevant coaches who aim to ensure all participants have a safe and enjoyable experience.
Fit and Happy may share your details (name and email address) with third party research organisations. Once the service has been provided, they will destroy this data confidentially.

Any sensitive data such as medical conditions is required for health and safety purposes and for legal purposes. We are required to hold this data for 7 years after the service has been completed.  After 7 years, we will destroy this data confidentially.

We may also contact you with marketing material if you have agreed to opt-in. You can opt-out at any time by clicking unsubscribe at the footer of these emails, or emailing [email protected].

If there is an occasion on which we would like to share your personal data with a third party, we will always let you know and will obtain your consent before doing so.
If you consent to receive marketing, we will continue to process your data on that basis.  We store this in a secure database managed by fitandhappy and BSport and Active Campaign. We will hold your data on record as long as you want to hear from us.  You will always have the option to unsubscribe at any point or change your details and preferences.  fitandhappy is committed to ensure that the data we hold is accurate and up to date and will occasionally be in touch to review and refresh the data it holds. If you withdraw consent, we will delete your data within a month. We use a third party provider, Bsport and Active Campaign, for all newsletter development.

You can request information or for us to contact you. To do this, we need your name and email address and some background information. Our legal basis for processing is contract and we will retain it for two months after the request.

However, if you consent to future marketing we will continue to process your data on that basis. We store this in a secure database for five years after your last communication with us, unless you withdraw consent. If you withdraw consent it will be deleted within a month.

To provide these newsletters, we request contact details including but not limited to - your email address, country, and postcode.

We only collect this data when we have your consent and retain it on a secure database.  We store this data for five years after your last communication with us, unless you withdraw consent. If you withdraw consent it will be deleted within a month.

We use a third party provider, BSport and Active Campaign, for all newsletter development.

You do not need to include your name or contact details in order to provide us with general feedback or information about any technical problems on this site. You will however need to include an email address if you want us to reply to you. For some enquiries, contact details will be required.

We will only use any personal information provided to deal with your request and will not share it with other organisations.  This data is stored for six months after we respond to your feedback, in case you ask for more detail or have other feedback you'd like to make.

We reserve, however the right to use non-personal information for business, research and marketing purposes. Uses include:

An internal report listing technical problems on the website and solutions
Marketing literature using quotes drawn from feedback
Our legal basis for processing this data is legal obligation

We may ask you for feedback. You only need to include an email address if you want us to reply to you or you would like to be included in future research.

By giving us your personal data, you consent to us processing it. We will store it securely for a maximum of 14 months.

We may share this data with a research agency who conduct the research on our behalf and destroy the personal data when the research is complete.

When you use a social media platform, details about how your personal information is held, is described within the relevant social media policy, such as Facebook or Twitter.


We do not collect caller line identification information when you call us. We will only collect personal information that you consent to provide to us in order to deliver a service.

When you contact us via email, we will retain your email and our response to it for as long as the business issue remains. After this, the information will be confidentially destroyed.

When you make a purchase, we retain financial information about the transaction. We have a legal requirement to retain this data for seven years. Then it is destroyed.

We may email you regarding a contract or service or in response to a request, you have made. Your data will be stored for the purpose and time required to fulfill this.

We only send emails to you promoting Fit and Happy services where we have your consent. The legal basis for this is legitimate interest.

We store this in a secure database for five years after your last communication with us, unless you withdraw consent. If you withdraw consent, we will delete your data within a month.


Under the General Data Protection Regulations, you have rights as an individual which you can exercise in relation to the information we hold about you.The GDPR provides the following rights for individuals:

The right to be informed
The right of access
The right to rectification
The right to erasure
The right to restrict processing
The right to data portability
The right to object
Rights in relation to automated decision making and profiling.
Read more about your individual rights on the Information Commissioner's Office website. fitandhappy are registered with the ICO under number ZA330166.

Fit and Happy tries to be as open as it can be in terms of giving people access to their personal information. Individuals can find out if we hold any personal information by making an 'right of access' request under the General Data Protection Regulations. If we do hold information about you we will:

Give you a description of it;
Tell you why we are holding it;
Tell you who it could be disclosed to; and
Let you have a copy of the information in an intelligible form.
This service is free of charge and responses will be issued within one month.
Please email [email protected] to request any information

This privacy policy does not cover the links within this site linking to other websites. We encourage you to read the privacy statements on the other websites you visit.

We keep our privacy notice under regular review. This privacy notice was last updated on 26th June 2021.

Since this policy is under regular review, you may wish to check it each time you submit personal information. If you do not agree to these changes, please do not continue to use Fit and Happy websites to submit personal information. If material changes are made to the Privacy Policy, for instance affecting how we would like to use your personal information, we will provide a more prominent notice.

You can access this policy at any time through the link at the bottom of our websites.

You also have the right to lodge a complaint against Fit and Happy regarding data protection issues with the Information Commissioners Office (

This privacy notice was drafted with brevity and clarity in mind. It does not provide exhaustive detail of all aspects of Fit and Happy's collection and use of personal information. However, we are happy to provide any additional information or explanation needed. Any requests for this should be sent to the address below.
Email us [email protected]

Fit and Happy uses cookies to enhance your experience on our website. By using our website you consent to our use of cookies.

This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies (Google Analytics) to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system. Active Campaign also uses cookies on our site and these are to facilitate marketing for example to see if emails get opened up, what pages are visited and actions people take on the website.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.



If you have any questions or concerns regarding this website’s Privacy Policy, please contact us by email at: [email protected] and put “ATTN Privacy Officer” in the subject line.


DATED: June 2021